Neoregelia 'Mauve Star'

Medium growing with a deep pink/purple centre when flowering [('Meyendorffii' x 'King of Kings') x 'Bullis'] 

Water
Don't over water - just enough to prevent the plant from drying out & to keep fresh water in the centre.
Light
Light shade or filtered sun / 50% shadecloth - 70% in Summer. Early am or late pm sun.
Fertilizer
Very little or the plant will lose colour. Use a slow release fertiliser higher in potassium than nitrogen..